Technology: Browser

Targeting visitors based on which browser they are using is a great way to customize your messages based on persona - you can infer certain characteristics about someone who is using Internet Explorer vs. Chrome, for example. 

To target based on browser:

  1. In the sidebar menu on the right, open the Segments tab.

  2. Click Add Segment in the upper right hand corner, or click Edit to modify an existing one. 

  3. This will open a window with all of the different Segment options. 

  4. From the menu on the left, choose Technology. This will open all Technology related targeting options.
  5. Under Browser, Select the browsers you would like to target in your Segment.
  6. Remember to name your Segment something that will remind you of its function, then click Save.
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