Demographics: Language

Targeting your audience by language helps create a unique and tailored experience for visitors who may speak a different native language, and it's much easier than translating your whole site. 

To target audiences by language:

  1. In the sidebar menu on the right, open the Segments tab.



  2. Click Add Segment in the upper right hand corner, or click Edit to modify an existing one. 



  3. This will open a window with all of the different Segment options. 



  4. Choose Demographics from the menu on the left
  5. Select a language from the drop-down menu. 
  6. Remember to name your Segment, something that will help you remember its function, then click Save.
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